An intensive professional development training course on
Entrepreneurial Skills
Evaluating New Business Ideas
Why Choose this Training Course?
In the rapidly evolving 21st-century global economy, the key to individual and national prosperity lies in the ability to innovate across various economic activities. Entrepreneurial skills are crucial for translating inventive ideas into successful business ventures. While invention involves discovering new methods or concepts, innovation focuses on operationalizing and monetizing these ideas effectively.
Historically, success has often favored those who can not only conceive novel ideas but also transform them into thriving enterprises. This Entrepreneurial Skills training course is designed to equip participants with the tools to identify, evaluate, and pursue opportunities, ultimately turning them into successful business ventures. Emphasizing the distinction between invention and innovation, the course will prepare you to navigate the competitive landscape, where adaptability and effective execution determine the survival and success of new ideas.
This training course will feature:
- Identifying the opportunity
- Quantifying the scale and potential of the opportunity
- Organizing to realize the opportunity – the implementation plan
- Creating and selling the business case
- Delivering the vision - making it work
What are the Goals?
By the end of this training course, participants will be able to:
- Be alert to opportunities in their domain
- Assemble the data to evaluate the opportunity
- Gain support from the necessary stakeholders through effective selling of the idea
- Organize the delivery mechanism
- Maintain focus on delivering the vision and growing the business
Who is this Training Course for?
This AZTech training course is suitable to a wide range of professionals but will greatly benefit:
- “Intrapreneurs” – people working in organizations who are responsible for innovation
- C-level leaders who understand the need for a future vision
- Start-up enthusiasts
- Senior managers in strategic business planning roles
How will this Training Course be Presented?
This AZTech training course will utilise a variety of proven adult learning techniques to ensure maximum understanding, comprehension and retention of the information presented. This includes interactive teaching, case study and team work with some element of competition.
The Course Content
Day One: Why this Matters Now and for this Century; Where are the Opportunities?
- Why this topic matters – historical context and the next 50 years
- Some examples of successful innovations – why they succeeded
- Some general principles for successful entrepreneurial innovation
- The importance of the entrepreneurial “mindset”
- The importance of the technology “envelope”
Day Two: Identifying and Evaluating the Opportunity (Portfolio Analysis)
- Classic portfolio approaches – Boston and Ansoff matrices
- Using market research to identify and evaluate opportunities
- Critical “hurdle” rates for entrepreneurs and investors
- Creating the “pitch” for funding
- Scaling the opportunity
Day Three: Planning the Delivery - Fishbone
- How can the service or product be produced most effectively?
- Getting the resources – money, people, materials
- Producing the business plan – the “Fishbone” approach
- Target setting and defining milestones
- Making the plan a reality
Day Four: Acting as a “Business Angel” - Evaluating a Case Study
- What are investors looking for?
- How do “angels” evaluate opportunities?
- What is the ecosystem for business innovation?
- How to sell the idea effectively
- How to keep control of “your baby”
Day Five: Pulling it together – the Five Whys
- Why is the opportunity there?
- Why do you think you can exploit it?
- Why should investors back you?
- Why should people work with you?
- Why not do it?
The Certificate
- AZTech Certificate of Completion for delegates who attend and complete the course
In Partnership With
DO YOU WANT TOLEARN MORE ABOUT THIS COURSE?
© 2024. Material published by AZTech shown here is copyrighted. All rights reserved. Any unauthorized copying, distribution, use, dissemination, downloading, storing (in any medium), transmission, reproduction or reliance in whole or any part of this course outline is prohibited and will constitute an infringement of copyright.
