An intensive professional development training course on
Marketing Recovery
Planning Marketing Activities for when the Crisis is Over
Why Choose Marketing Recovery Training Course?
Online Training Course Overview
The global COVID-19 pandemic will come to an end. When it does will yours be among the first organisations to re-start marketing?
Now is the time to plan your first campaign for the post-pandemic world. Plan now and you will be a step ahead of your competitors.
This practical online workshop takes a step-by-step approach to develop a marketing campaign you can start as soon as the world comes out of lockdown. We look at how to develop activities that deliver business objectives and appeal to key stakeholders, as well as how to coordinate activities using appropriate tools and techniques.
Delegates will leave with an outline marketing campaign tailored to their organisation and audiences, that they can develop in detail with their teams
What are the Goals?
Online Training Course Objectives
By the end of this online training course you will be able to:
- Develop SMART objectives that measure outputs, outcomes and value delivered to your organisation
- Segment and prioritise key audiences then take them on a planned stakeholder journey
- Select communication channels audiences will pay attention to and trust
- Allocate communication responsibilities among team members with different capabilities
- Brief content creators to deliver a wide range of collateral on time and to the standards required
The Course Content
- Clarifying purpose: identifying activities, outcomes and value to the organisation
- Understanding key audiences: how much do you know about them
- Conducting research: developing an in-depth understanding of how to influence your audiences
- SMARTS: creating specific objectives that you can measure
- Messaging: deciding the key things to communicate
- Balanced channels: selecting from amongst the wide range of marketing tools and communication channels to reach audiences
- Curating content: creating an unfolding story that connects with audiences
- Timescales: using scheduling tools to manage activities
- A-Z of production: ensuring you produce high-quality collateral and events on time and budget
- Reporting upwards: demonstrating activities achieve their objectives and deliver positive outcomes for your organisation
Certificate and Accreditation
- An AZTech e-Certificate will be given to delegates who attend and complete the online course
How Aztech Saudi Can Enhance Your Professional Career
At Aztech Saudi, we believe that professional development is the foundation of long-term career success. This training course is expertly designed to equip individuals with practical skills, forward-thinking strategies, and the confidence to navigate today’s dynamic work environments. Each course is delivered by subject matter specialists with extensive industry experience, ensuring that every learning experience is relevant, impactful, and aligned with real-world challenges. Whether you're looking to strengthen your technical expertise, enhance leadership abilities, or stay ahead of industry trends, Aztech Saudi provides the tools you need to elevate your performance and deliver measurable value to your organization.
Our training is more than just knowledge transfer—it’s a catalyst for career transformation. By participating in our courses, professionals gain a competitive advantage in their fields, improve their decision-making capabilities, and position themselves for new opportunities and leadership roles. We take pride in supporting individuals across various sectors and career stages, helping them unlock their full potential through high-quality, globally benchmarked learning experiences. With Aztech Saudi as your development partner, you’re not only investing in education—you're investing in a stronger, more successful future.
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